Pinterest: A Picture is Worth 1,000 Words (aka more business)

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Pinterest is one of the most popular social media platforms in use, with millions of users “pinning” or posting various images and products for themselves, as well as for their followers to see.  Now, just in time for the holiday shopping season Pinterest is introducing a new feature called Place Pins.

This new feature allows users to tag their Pinterest posts to specific locations.  So, if a user finds a new sweater or new decorative piece of furniture for their home or apartment they can easily pin the location to the post so that other users who see the post will know where to purchase the product.  Once a location gets several posts pinned to it, users will be able to locate the business on a Place Pins map and find the product with associated pictures that were pinned to the business.  This is great news for retailers and online boutiques who have enjoyed the increased publicity their products have received on Pinterest and have hoped to see similarly increased sales.

If you are a business, this is a perfect promotional opportunity with the holiday season in full swing!  Don’t be shy about pinning your products and location on Pinterest to take advantage of this new feature and to take advantage of the countless shoppers whose wallets are waiting to welcome your products with open arms.  This is just another example of how quickly marketing can evolve and change and how important it is to stay up to date with the latest changes and features that roll out daily in the world of social media.

Contact us at JTE Marketing and learn how we can help your business stay on top of the market whether it is with social media management, search engine optimization, web design or branding.  Our goal is to see your business grow and prosper through the holiday season and beyond.

Pinterest Place Map

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